Our Story

Every business has a tale to tell. And our story so far has been anything but ordinary! We navigated our share of stumbling blocks along the way (especially in the early days). But when we pulled together as a team, there was always one constant—the drive to perfect our craft and become a recognized name in our field.


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With a passion for science in beauty products and after several years of creating natural cosmetics products in her own company, our Founder & CEO, Claudia Condulet, came up with the idea of a Natural, Reef Friendly Sunscreen product with Lignin, an active natural ingredient extracted from food by-products.
''While I was working in a beer company, I realized that the waste left behind in the beer production could be used in cosmetics. Looking at the numbers: 8% of the global greenhouse emissions are caused by food waste and 72% of all sunscreen products contain harmful ingredients that are hurting the marine life. So I went on a mission to save our skin and save the environment''

BELLEJO

Belgium

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